Sustainability in the desert

Back in 2011, we wrote about our pride in participating in the inauguration of a sustainability project in the Negev desert in Israel, in Wadi Attir. Devised and led by The Sustainability Laboratory, a US-based non-profit organization, and the Hura Municipal Council in Israel, Wadi Attir is a sustainable, community-based organic farming initiative on 100 acres of desert land. In addition to several others committed to the advancement of the Bedouin communities in Israel’s Negev region as an important social objective, and to environmental stewardship, Netafim has been an active partner of this initiative for the past 8 years, volunteering our guidance, support, and hosting meetings at our Hazerim site. Two separate irrigation systems are installed at the Wadi Attir site – one for freshwater and one for treated wastewater.

Since its inception in 2008, the Wadi Attir project has developed impressively and now boasts the production of organic olive oil, thousands of kilos of dairy products and an all-natural line of cosmetics. The Visitors Center hosts hundreds of visitors each month and is helping spread knowledge of sustainable farming and eco-communities. Wadi Attir is making a true contribution to improving the lives of the Bedouin community in the Negev and is a model for making the desert productive in an eco-friendly way.

Project Wadi Attir is a perfect fit with Netafim’s sustainability strategy and supports several Sustainable Development Goals (SDGs). As a private-public partnership, it supports SDG 17. Drip irrigation, our most significant contribution to Wadi Attir, touches several SDGs: eliminating poverty and hunger, combating the negative effects of climate change, investing in women and girls, improving health, wellbeing and education and delivering inclusive economic growth.

We look forward to further success stories from Wadi Attir and to continuing our contribution to the prosperity of our communities.


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