Category Archives: Agriculture
German Minister Dirk Niebel Visits Netafim
We were honored to host Dirk Niebel, the German Federal Minister of Economic Cooperation and Development, at the Netafim plant in Kibbutz Hatzerim, soon after he landed in Israel. Netafim representatives present at the meeting included Igal Aisenberg, President and CEO of Netafim, Ervin Leibovici, VP for EMEA, Alon Shimoni, Managing Director of Netafim Germany, and me. Visit Begins at Drip Irrigated Jojoba Fields Minister Niebel and his entourage started their visit in our 400-hectare beautiful jojoba fields in Hatzerim, … Full article click here >>
Netafim Legacy website
Netafim recently launched a new website that I’m proud and privileged to tell you about. The Netafim Legacy website showcases the evolving story of Netafim and drip irrigation the “Netafim way.” The site is a creative and experiential platform with a little bit of everything – historical and anecdotal information, videos, graphic materials, and interviews with our founders. I was fortunate enough to be involved with the team that developed the site’s content, and Netafim Legacy has a particularly special … Full article click here >>
Taking sustainability to the next level by reusing wastewater for irrigation
I always talk about how drip irrigation uses less water to grow more, but this is only one side of the story. Since agriculture uses 70% of the world’s available fresh water, in order to enhance sustainability even further, we need to not only use less water for irrigation, but reuse the water that was already used – irrigation with recycled wastewater. Challenges of wastewater recycling Wastewater has been recognized as being effective for irrigation. Of course it has to … Full article click here >>
Netafim™ Shares Ideas on How to Attract Private Investors to Agricultural Markets
Recently I attended the” Cracking the Nut 2012″ conference in Washington DC. This leading global event focuses on how to attract investors from the private sector to invest in rural and agricultural markets. Attracting private investors has become a pressing issue, as according to the FAO, $180 billion in gross agricultural investments is needed in developing countries to halve the number of undernourished people by 2015. From experience, it is estimated that 75 percent of this amount will have to … Full article click here >>
Netafim Booth Attracts a High Level of Interest at Agritech 2012
As I return from Agritech 2012, I wanted to share how proud I am of Netafim’s participation during the event. Our booth was a great success. Our ultra-large-screen movie presentation – “The Evolving Story of Netafim and Drip Irrigation” – and “future wall” of innovations were a big hit among customers and random passersby alike. Our meeting rooms were buzzing with activity from morning till night. Over 900 customers, government officials and guests toured our three Israeli manufacturing sites during … Full article click here >>
Study Proves Superiority of Subsurface Drip Systems for Irrigating Aerobic Rice
Brought by Eli Vered, R&D Field Crops Manager at Netafim Ms. K. Vanitha, an M.Sc. student in Crop Physiology at Tamil Nadu Agricultural University in India, submitted an abstract towards her doctoral thesis in Philosophy, on the physiological comparison of surface and subsurface drip systems in irrigating aerobic rice (Oryza sativa L.). Investigations were carried out during the Dry Season (DS) of 2009, summer of 2010, and DS of 2011, in the Department of Crop Physiology in the Agricultural College … Full article click here >>
The Success of The Family Drip System (FDS) In Brazil
Post By Natan Barak, Marketing Director of Emerging Markets Division at Netafim. Family agriculture, widespread in the arable land of Brazil, and based on food supply and subsistence agriculture, results in low productivity. Improvement to grower’s quality of life Facing the growers’ challenges, Netafim developed its exclusive Family Drip System – FDS (in Brazil, under the Kif Net brand).Drip irrigation has proved to have many benefits, including a significant increase in productivity and saving important natural resources such as water and … Full article click here >>
Netafim Increases Use of Drip Irrigation for Staple Crops in Developing World
For the past forty years, Netafim has been successfully introducing its drip irrigation systems in the developed world, mainly in farms growing high value crops, such as table grapes, strawberries, and cherry tomatoes. Many of these projects are medium to large scale projects that are based on investments for profit. They are economical in their nature, and implement drip irrigation as a means to increase profits. However, we have long recognized that our innovation can have an impact on more … Full article click here >>
Preaching what I practice
For years I have been telling stories about how Netafim was founded and how we have been practicing sustainability even before the environment was a global concern. I was recently invited to read a friend’s blog and realized that a blog could be a perfect vehicle to fulfill my role as Head of Sustainable Development and tell my stories about our interesting history. It is a fulfillment of Netafim’s mission to share its knowledge of sophisticated irrigation technologies for sustainable … Full article click here >>
It’s not our commitment, it’s our business
After more than 30 years at Netafim, I can say that becoming Head of Sustainable Development is certainly the most challenging and rewarding position I’ve ever had. The reason is mainly because it is the realization of our essence. Sustainability is not merely a corporate business commitment, it is our business. As Head of Sustainable Development I help bring all the knowledge and experience that we have accumulated for over four decades in order to help solve water scarcity and … Full article click here >>
